Elaboration Likelihood Model

3- to 5-page paper that addresses the following:

  • Describe the situation, the change you were influenced to make, who influenced you, and the nature of the influence.
  • Apply the ELM model, and explain the experience for you in terms of the ELM components.
  • Explain the ethics of the influence you experienced and how your relationship with the person(s) who influenced you was impacted.
  • Explain insights you gained from analyzing this experience using the ELM model that you would apply the next time you want to make a change in your life or are encouraged to make a change by others.

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